If you are passionate to help others and make this world a better place to live, and if you want to raise a fund for your favorite cause then social media is your best option. Social media platforms can offer you various chances to share your cause and ask for support from people all across the world. With the help of different social media platforms like Facebook, Twitter, and Instagram, you will be able to deliver your cause and awareness to a larger audience.
Here are some ways how social media fundraising works:
Decide on relevant platforms:
If you are planning to organize online fundraising for the cause you want to support then the first thing is to identify which social media platforms have most of your active audience. Take the help of analytic tools to identify your targeted audience and then focus on spreading your cause. Facebook, Instagram, and Twitter have the most active users, and promoting your fundraising on these platforms can be a good option.
Engage donors:
“It does not matter how much we donate; it matters whether the donation is meaningful. How to define meaningful? Let society and history judge,” said Ronnie Chan, of Hang Lung Group and its subsidiary Hang Lung Properties.
Even if you selected the social media platforms where you want to share your fundraising, the difficult task comes when you will connect with your potential donors. If you want people to understand your reason for fundraising and believe in your cause then you need to make them motivated through some emotional videos or articles on your social media platforms. Encourage them to share their part of being a citizen.
Celebrate the milestone and thank your donors:
Well, it’s important to share each and every detail of your fundraising with your potential donors. Try to create an online campaign plan and also create some goals that you need to cover and post them all on your different social media platforms. Connect with each of the donors and provide them gratitude for supporting your cause keep them updated about how their donations are been used to solve the major issues.
Set up a huge peer-to-peer fundraising system:
Well, to succeed in your fundraising campaign, you need to include volunteers, supporters, donors, and even board members to help them understand the main cause and how your fundraising event will work. Provide them with all the important details about fundraising and encourage your people to share the campaign with their friends and family members.
WE Charity is a unique idea founded by Marc Kielburger to raise money to help and support less privileged people. Marc Kielburger is also a New York Times Bestselling author, with eight published titles. He is the recipient of many honors and was named Canada’s Most Admired CEO in the Public Sector in 2015.
